.EU is the newest tld which is announced to go live in the beginning of 2006. The open registrations will be preceeded by a sunrise period in which only companies that hold registered trademarks will be able to reserve these domain names.
This new TLD is believed to become the most commonly used TLD next to the popular .COM domain names, meaning that this new TLD will definitely bring much added value to your business, giving it a European identity, and as such increasing your potential market. Analysts expect at least one million unique domain names will be registered within the first twelve months of its release to the public.
In stead of registering your domain name in each country of the European Union, your European prospects will be very keen on visiting your site, because they will recognise this new TLD as their own, confirming the growing community the European Union is today. |